In an apparent bid to bring smiles through a tea drive amind the COVID-19 pandemic
induced lockdown that created a major crisis in the country, thereby impacting the
lives of many people, Society Tea in October distributed 2000 tea packs to the
families of Vikramgad district in Maharashtra.
The tea packs were distributed in association with NGOs – Kindness Unlimited and
Making A Difference Foundation.
The CSR initiative has benefited more than 2,000 families of farmers and daily wage
labourers from over 12 villages in the district.
Karan Shah, Director, Society Tea said, “With the pandemic having taken a toll
globally, it’s the farmers and daily wage labourers who have suffered the most. We,
at Society Tea, wanted to contribute to these significant strata of society by bringing
a smile to their faces with the nation’s favourite beverage, tea. We hope and pray
that they bounce back to the new normal in no time.”
Kindness Unlimited is a bridge between helpers and receivers. It represents the
‘World Kindness Movement’ in India, whose primary objective is to spread goodwill
across communities- local, national and international.
Making a Difference foundation believes in holistic solutions to have a reasonable
quality of life. They have 3 values- Cause above self, Leadership through ownership
and Sense of family.
By Murtuza Merchant